Wednesday, April 3, 2013

Theater on the Web


It's hard to find a good website nowadays. There's always something about a website, be it the large amounts of advertisements, or an ugly paragraph written in comic sans, or the clashing, headache inducing colors that make you simply exit the page. Surprisingly, there are websites still out there that have some sense of style. Log on to Harkin's Theater's website and there's everything you need to find out about you next movie going experience. A quick visit to the website and you can see that the layout is attractive, well organized and contains everything you need to find out about you're Friday night adventure to the theater.
First and foremost in importance when judging a website is the style. Style effects everything in the website. In the moment when you jump onto a web address, you're immediately looking at what's bad and what's good about it. It's critical to make the home page look nice, because that's the first impression. Looking at just the home page of Harkin's website you see that there's not to much going on. There's a nicely centered rectangle with movies, popcorn deals, and other various events that are spotlighted within the theater. The dark background is decorated with the speckles of white to imitate static, along with a bright red border around upcoming movie titles give you the movie going feel. The colors may not be exciting, but they fit the movie-goer theme. Harkin's also keeps it simple by keeping the typeface the same throughout the website, and you know where you are because the logo is placed nicely up at the top of each page. Each page keeps up the simplicity from the homepage, adding pictures where it's appropriate and making sure pages aren't over-crowded with information. The colors are also consistent throughout the entire site which keeps the site consistent and tidy looking. The layout is simple, paying attention to little details that give it the special movie-going feel, but still professional and enticing.
Of course with style, one would need some organization of the actual content of the website and Harkin's has just that. Conveniently located are tabs at the top of the home page with movie screenings, theater search, and other things one would need to know about Harkin's. The website also knows that you're logging on to find a theater near you playing exactly the movie you what to see, so they've made it easier for you by highlighting the search for theater tag in yellow. If you just want to skip to whatever movie time you're looking for there's a special drop down menu at the top that will help you find a movie and plug in you're zip code to find out where the closest screening can be found. Along with all the drop down menus, each tag has pictures of things like movie posters, gift cards, t-shirts and other such things that can help you direct yourself around the site. The site pays attention to keeping the pages in a similar format to one another, which makes it easier for the average user to go on and flip through the pages quickly and easily. Since the pages aren't overloaded with crazy graphics, they load quickly, which also helps you with navigation around the website. If you ever find that you're lost on the website for any reason, there's a site map at the bottom of the page that will direct you back to wherever you need or want to be. Pages on the Harkin's website are easy to find with the tags above, and they're also very nicely categorized within the separate tags to help out with navigation. No more looking endlessly for the time for you're movie.
What's good style and organization without actual content though? With Harkin's search by movie title feature there's no more worries about missing the time that you actually needed to go to. They've got every movie that is out now and even a list of the movies that will be coming out soon and information on pre-sales for tickets and ticket availability. Not only can you find movie times and special events on the website, but you can also find out what theaters are hiring and you can find information about the history of Harkin's and much more. Everything is there, from the small theaters to the large, if it's a Harkin's Theater and you're looking for a movie time, movie opening, special promotion or anything else, they've got you covered. Information around the site is well maintained and easy to find for anyone and everyone.
If Harkin's is your theater of choice, go check out their site. Along with a simple and well themed layout, you'll get all the information you need to find that Friday night movie without the headache of going from site to site to find out when it's showing. Not just looking for a movie? Well, you'll find much more than just the new releases. Special events, promotions, shopping, and even the history of Harkin's theaters are just a click away. Find out everything and anything you need to find with the well organized, easily navigated website. Next time you visit you might just find the sleek background and well plotted information will draw you in to learn about what might be going on in a Harkin's theater near you.

No comments:

Post a Comment